Marketing Unplugged - Spotting the Elephants in the Room
(eBook)
Marketing Unplugged is a toolkit of new techniques that you should use to come up with your marketing strategy. This book speaks of experts who tell us that it is better to observe behavior than to ask questions in research. This startlingly simple credo has been, forgotten in the excitement of projective techniques and ever more sophisticated data analysis. There are several other ideas that experts have come up with. This book is a combination of some of those ideas into a new narrative titled 'Marketing Unplugged'.
Notes
Srivastava, S. (2016). Marketing Unplugged - Spotting the Elephants in the Room. [United States], CinnamonTeal Design and Publishing.
Chicago / Turabian - Author Date Citation (style guide)Srivastava, Suman. 2016. Marketing Unplugged - Spotting the Elephants in the Room. [United States], CinnamonTeal Design and Publishing.
Chicago / Turabian - Humanities Citation (style guide)Srivastava, Suman, Marketing Unplugged - Spotting the Elephants in the Room. [United States], CinnamonTeal Design and Publishing, 2016.
MLA Citation (style guide)Srivastava, Suman. Marketing Unplugged - Spotting the Elephants in the Room. [United States], CinnamonTeal Design and Publishing, 2016.
Hoopla Extract Information
hooplaId | 14370248 |
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title | Marketing Unplugged - Spotting the Elephants in the Room |
kind | EBOOK |
price | 0.99 |
active | 1 |
pa | 0 |
profanity | 0 |
children | 0 |
demo | 0 |
rating | |
abridged | 0 |
dateLastUpdated | Oct 14, 2021 11:19:34 PM |
Record Information
Last File Modification Time | Nov 23, 2023 04:21:14 AM |
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Last Grouped Work Modification Time | Nov 23, 2023 01:40:29 AM |
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